Celis News
by Mark Tumarkin

I was very interested to see the following article in the March 14, publication of Beer Break, the RealBeer.com newsletter. First of all, Celis White was a great beer (as were several others of the beers Pierre Celis brewed in Texas. I hope that Michigan Brewing is able to acquire the rights to the beers as well as the equipment. Secondly, I'd met Rex Halfpenny at a couple of the AHA National Conventions. Rex is a great guy and is very involved in the brewing community. He is a BJCP regional representative, and has been the force behind the Michigan Brewers Guild, as well as publishing a beer newsletter in Michigan. He has now become a professional brewer. I'm sure he'll put Pierre's equipment to good use. I really wish him well in this new venture.


<editor's note>
The following article is from Beer Break.
</editor's note>


CELIS BREWERY FINDS A HOME IN MICHIGAN

Michigan Brewing Co. in Weberville, Mich., has acquired the Celis Brewery
from Miller Brewing, including the 100-barrel brewhouse, tanks, packaging
equipment, office equipment, lab equipment and everything else down to the
janitorial supplies.

Twenty-seven semi tractor-trailer trucks delivered the equipment from Austin,
Texas, this week. Now that Michigan Brewing has bought the famous brewery
lock, stock and barrel, many beer drinkers would like to it acquire the Celis
brand, still owned by Miller. When Miller closed the brewery 15 months ago, a
spokeswoman said: "There are still (sales) negotiations taking place. We're
hoping the brand will be kept alive and that we can sell, if not the complete
package, the trademark." 

In other words, there is hope.

Pierre Celis, who revived the "white" style of beer in his native Belgium
before selling the Hoegaarden brewery to Interbrew, established the Texas
brewery in 1992. His beers, including Celis White, quickly earned a cult
following. 
 
Miller bought a majority stake in the Celis Brewery in 1995. It purchased the
Celis family's minority interest in the business in April of 2000 and closed
the brewery by year's end. 

"For a big, big brewer like Miller, it's hard to sell special beer," Pierre
Celis said at the time. "Special beer you sell more like wine, from the color
or the taste and the aroma.... The quality was good. Every year we had gold
medals, silver medals." 

Michigan Brewing has proved it knows how to sell craft beer. It is the fifth
largest brewery in the state with a capacity near 6,000 barrels. Its
Renaissance Spelt Ale has attracted particular attention. The beer is made
with 100% Michigan organically grown spelt. Spelt is a primitive form of
wheat that produces a beer people with allergies to barley and wheat can
enjoy without allergic reaction. 

"It was Hildegard of Bingen, the Nun who wrote about hops in the 12th
century, who alerted the world in her writings that spelt was the most
wholesome food grain on the face of the earth," Halfpenny said. "So we made
beer with it."

The "new-old" brewery itself is beautiful, a 100-barrel copper dome kettle
and mash/lauter tun built before World War II and used only briefly before
the war. The equipment sat unused about 50 years before Pierre Celis bought
it and moved the brewery to Austin. Michigan Brewing is just the third owner
of the "low mileage vintage gem."

Michigan Brewing will install the brewery in a new and larger facility, and
plans to have the new equipment online later this year. The Belgian white
style, also known as Wit, will be a large part of its future. The equipment
trucked to Michigan included a coriander mill, to grind one of the spices
that make wheat beer so distinctive. 

"How many breweries do you know of that have a mill dedicated to coriander?"
Halfpenny asked. 

Only one that's been to Belgium, Texas and Michigan.

Back to April 2002 front page


Hogtown Brewers Newsletter
April 2002